2025-10-31
Sukma Aini
Research Aims: This study investigates the influence of psychological traits, risk tolerance, trust propensity, and AI literacy on trust in robo-advisors and subsequent financial behaviour within Indonesia’s expanding fintech landscape. Design/Methodology/Approach: Data were collected through a survey of 235 Indonesian users with prior robo-advisor experience, and the hypotheses were tested using Partial Least Squares Structural Equation Modelling (PLS-SEM). Research Findings: The results revealed that risk tolerance, trust propensity, and AI literacy significantly predicted financial behaviour, both directly and indirectly, through their positive effects on trust in AI. Trust emerged as a central mediating mechanism, particularly for trust propensity and AI literacy, highlighting its role as a psychological gateway linking user dispositions to behavioural outcomes. Theoretical Contribution/Originality: By extending the Technology Acceptance Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT) with behavioural finance and cognitive trust theory, this study provided a more comprehensive explanation of AI adoption in financial services. Managerial Implication in the South East Asian Context: The results offer practical implications for fintech providers in Indonesia and Southeast Asia, underscoring the importance of explainable AI, transparent data-use disclosures, and culturally attuned system design that accommodates diverse risk profiles and digital literacy levels. Research Limitation & Implications: Limitations include the cross-sectional design, reliance on self-reported data, and an urban-centric sample. Future research should incorporate rural populations, adopt longitudinal approaches, and explore cultural dimensions of trust.
2025-04-27
Parman Parman et al.
Research Aims: This study examined the impact of work-life balance (WLB) initiatives on gig worker productivity, focusing on the mediating role of job satisfaction and the moderating effects of gig work characteristics and technological support. Design/Methodology/Approach: PLS-SEM was used in this study to analyse survey data collected from a sample of 400 gig workers engaged in various platforms, including Gojek, Grab, Shopee, and Freelancer.com. The survey instrument comprised structured questions designed to measure key constructs, namely WLB initiatives, technological support, job satisfaction, and employee productivity. Research Findings: WLB initiatives significantly positively impacted employee productivity, with job satisfaction functioning as a key mediating factor in this relationship. Moreover, the effectiveness of WLB initiatives was further amplified under conditions of low work intensity, stable gig roles, and robust technological support. Theoretical Contribution/Originality: By applying the Job Demands-Resources (JD-R) model to the gig economy, this study highlighted the critical role of tailored interventions, specifically the integration of technological tools and effective workload management, in enhancing both productivity and job satisfaction among gig workers. Managerial Implication in the South East Asian Context: The findings underscored the necessity for culturally responsive WLB initiatives and enhanced technological support to address persistent challenges, including job insecurity and inconsistent workloads, within Southeast Asia’s evolving labour market. Research Limitation & Implications: The cross-sectional design of this study limited the ability to draw causal inferences, and the findings may not be fully generalisable beyond the Indonesian context. Future research should employ longitudinal designs and examine diverse cultural settings to refine and validate strategies aimed at promoting sustainable productivity and well-being among gig workers.
2025-04-27
Jonathan Farrel Kosimwidjaja et al.
Research Aims: This study investigates the relationship between electronic service quality (e-SERVQUAL), satisfaction and trust, and three indicators of customer loyalty within the context of loyalty programs organised by e-commerce platforms. Design/Methodology/Approach: An empirical approach using purposive sampling was used to generate a population of 326 Indonesian respondents over 18 years old who have used e-commerce loyalty program features such as store credit, points, discount vouchers, cashback vouchers, and free shipping vouchers. Research Findings: Bootstrapped structural equation modelling (SEM) analysis proved that one out of four factors of e-SERVQUAL that apply to e-commerce platforms as a whole do not apply to e-commerce loyalty programs, but the relationships between e-SERVQUAL, satisfaction, trust, and loyalty still stand. Theoretical Contribution/Originality: Measuring e-commerce platform service quality via a specific feature of the platform instead of the platform as a whole shows that perceived quality for e-commerce platform features does not necessarily have the same antecedents as perceived quality for the whole platform. Managerial Implication in the South East Asian Context: When designing loyalty programs for the Indonesian market, Southeast Asian e-commerce platforms should be aware that security, safety and delivering what is promised are more important than the design of the programs (e.g., the visual layout, ease of use, and convenience). Research Limitation & Implications: Customer behavioural data tended to be homogenous for indicators like age and spending amount, not representative of the entire e-commerce landscape in Indonesia; researchers might try quota sampling to alleviate the bias. Alternatively, a longitudinal study can be done to see how different promotions and shopping seasons affect perceived quality.
2025-04-27
Badaruddin Badaruddin et al.
Research Aims: This study investigates the impact of personality traits, job demands, and emotional intelligence on work-life balance (WLB) among Indonesian educators, with burnout and boundary management styles serving as mediating factors. Design/Methodology/Approach : This study employed a quantitative research approach, gathering survey data from 295 Indonesian educators. Structural Equation Modelling (SEM) using SmartPLS 4 was conducted to examine direct, indirect, and moderating effects. Research Findings: Conscientiousness positively influences boundary management, while neuroticism has a detrimental effect. Increased job demands contribute to higher burnout levels, which, in turn, negatively impact both work-life balance (WLB) and boundary management. Burnout serves as a mediator in the relationships between job demands, conscientiousness, and neuroticism with WLB, whereas emotional intelligence moderates the impact of job demands on burnout. Theoretical Contribution/Originality: This study expands the Job Demands-Resources (JD-R) model and Boundary Theory by incorporating personality traits, burnout, boundary management, and emotional intelligence, providing a comprehensive framework for understanding work-life balance (WLB) in the education sector. Managerial Implication in the South East Asian Context : Educational institutions should prioritise strategies that enhance educators’ well-being. Measures such as optimised resource allocation, workload adjustments, and the promotion of boundary management practices can mitigate burnout and enhance job satisfaction. These interventions are particularly critical in Southeast Asian education systems, where resource constraints and high job demands pose significant challenges. Research Limitation & Implications: The cross-sectional design of this study restricts causal inferences, and the findings are specific to Indonesian educators, limiting their generalizability to other contexts.
2024-12-11
Bayu Sutikno et al.
Research Aims: This study aims to investigate the relationship between religious-based ethics and trust in the Buy-Now-Pay-Later system on its adoption among Muslim consumers in Indonesia. Further, it examines the moderating role of perceived BNPL benefits. Design/Methodology/Approach: 448 usable responses were collected for this study. Partial least squares structural equation modelling (PLS-SEM) was used to test the research model, encompassing mediation and moderation analyses. Research Findings: This study reveals that the perceived riba risk exerts a negative influence on trust in the BNPL mechanism and its adoption within the Muslim market. However, the negative effect on the adoption of BNPL is significantly moderated by the perceived BNPL benefits and mediated by trust in the BNPL mechanism. This suggests that, while concerns about riba pose a barrier, highlighting the benefits and building trust in the BNPL mechanism can mitigate these concerns and encourage adoption. Theoretical Contribution/Originality: This study contributes to the literature by clarifying how perceived religious-based ethics influence the adoption of BNPL in Muslim markets. Managerial Implication in the South East Asian Context: By demonstrating a deep understanding of the religious-based ethics surrounding BNPL, providers, especially in the South East Asian region, can unlock significant growth potential and contribute positively to the inclusion of financial technology. Research Limitation & Implications: This study highlights the influence of religious-based ethics on consumer behaviour without investigating the dynamics between seeking novelty and feeling sinful (guilty). Future research should explore how Muslim consumers' curiosity and guilt affect the adoption of BNPL.
2024-04-29
Win Moe Moe Kyaw et al.
Research Aims: The primary aims of this study involve examining the effect of leadership styles on self-efficacy and the effect of self-efficacy on innovative work behaviour. Design/Methodology/Approach: Quantitative research was conducted by collecting data from 242 randomly selected software developers in four software development companies in Yangon using structured questionnaires. Regression analysis was used to attain the research objectives. Research Findings: The results showed that transactional and ambidextrous leadership styles have a significant effect on increasing the self-efficacy of software developers. This study also revealed that self-efficacy is an antecedent of the innovative work behaviour of software developers. Theoretical Contribution/Originality: The study confirmed that transactional leadership significantly impacts self-efficacy and validated the role of ambidextrous leadership in self-efficacy. Moreover, self-efficacy was found to have an impact on innovative work behaviour. Managerial Implication in the South East Asian Context: This study suggests that transactional and ambidextrous leadership styles can create enabling environments by encouraging and empowering team members to increase their self-efficacy and engage in more innovative endeavours. Research Limitation & Implications: Data was collected once using a questionnaire from a sample of four companies. The insights can help leaders maintain a sustainable competitive advantage, leading to more job opportunities and long-term economic growth in Myanmar and other developing countries.